Spotlight On…Nutrition

The American Dietetic Association has kicked off National Nutrition Month this year with a new eating initiative concentrated on the motto, “Eat Right With Color.” The campaign is a fresh take on old ideas that focus on the struggle to include healthier components in one’s diet. This “rainbow regimen” urges an individual to include a variety of different fruits and vegetables to their daily intake gaining the necessary nutrients and antioxidants to promote better health and fight immune deficiencies. Without nutritious food choices present, it can often lead to higher than normal occurrences of diet-related health concerns such as diabetes and obesity.

Diabetes has become a pandemic and affects 24 million Americans with a steady increase of roughly 8 million individuals each year. It’s expected that by 2030, 438 million people will suffer from the disease, and while these haunting facts loom above, proper awareness becomes imperative.

The Entertainment Industries Council (EIC) has partnered with Novo Nordisk, Inc. and working diligently to raise awareness about diabetes through our Picture This: Diabetes forums. The Picture This: Diabetes forum was held at KING 5 (Seattle) and 6 abc (Philadelphia) and featured celebrity ambassador, James Avery, best known for his role as “Uncle Phil” on the hit comedy series, “The Fresh Prince of Bel-Air” who has partnered with EIC. Avery will lend his voice later this summer to the third installment of director Michael Bay’s giant robot franchise, Transformers: Dark of the Moon. The actor’s strong connection with diabetes, being diabetic for the past ten years, has seen major consequences develop due to untreated symptoms. In an initiative spearheaded by EIC, Avery looks to share personal experience with audiences to spread awareness and promote proactively regarding diabetes to avoid major consequences in the future.

EIC’s efforts to promote awareness on diabetes continue this year targeting the importance of making informed nutritious decisions to avoid risk. Healthy eating, along with physical activity and, if needed, diabetes medicines, help keep affected individuals blood glucose in the proper target range suggested by diabetes experts.  Keeping these levels on target can prevent future problems and supplement a healthy life.

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