Ready on the S.E.T. and...ACTION!
Did you know...
Engineers are responsible for the slippery, whirling, whooshing fun of waterslides?!
Engineers control water pressure, control, and speed of the water slide.
“smart” clothing can change your mood?! Biosensors, small speakers, and other devices can connect wirelessly to a smart phone. Text messages and noises through the small speakers communicate with the individual about his or her mood and send inspirational messages throughout the day.
intense heat is the only element able to destroy diamonds?! Acid cannot even dissolve diamonds!
“smart” clothing can change your mood?! Biosensors, small speakers, and other devices can connect wirelessly to a smart phone. Text messages and noises through the small speakers communicate with the individual about his or her mood and send inspirational messages throughout the day.
intense heat is the only element able to destroy diamonds?! Acid cannot even dissolve diamonds!
Overview
The Entertainment Industries Council, Inc. (EIC) through its Entertainment & Media Communication Institute (EMCI), has developed
Ready on the S.E.T. and…Action! a program that is tackling one of the nation’s largest challenges: reviving American interest in
science, engineering and technology (S.E.T.), especially among youth.
The impetus of this initiative is due to the American population’s lack of interest in the fields of science, engineering, and technology and the growing threat of a diminished workforce in these fields.
Through the Ready on the S.E.T. and… Action! Initiative, EIC will help science, engineering and technology experts to integrally collaborate with representatives from the entertainment and media field. Ultimately, the collaboration will reposition these crucial issues and supplement an innovative approach to reach a wider audience nationwide.
Specifically, the project will develop resource information for writers, producers, directors, broadcast and print journalists to utilize (within all types of national and local media) and strengthen how engineers and scientists are portrayed in entertainment media space.
The impetus of this initiative is due to the American population’s lack of interest in the fields of science, engineering, and technology and the growing threat of a diminished workforce in these fields.
Through the Ready on the S.E.T. and… Action! Initiative, EIC will help science, engineering and technology experts to integrally collaborate with representatives from the entertainment and media field. Ultimately, the collaboration will reposition these crucial issues and supplement an innovative approach to reach a wider audience nationwide.
Specifically, the project will develop resource information for writers, producers, directors, broadcast and print journalists to utilize (within all types of national and local media) and strengthen how engineers and scientists are portrayed in entertainment media space.
Unique elements of the program include:
Partnership with Industry:
EIC is partnering with science, engineering and technology companies to launch a multi-year program that elevates the importance of science,
engineering and technology in the national entertainment and news media space.
Resource Services:
Fact-based resources (First Draft) for the creative community that encourage accurate depiction and compelling
storytelling about science, engineering and technology fields and professionals.
Collaboration:
Forums that bring together S.E.T. experts and entertainment industry representatives to collaborate on strategies
and messaging to enable the positive, accurate and engaging portrayal of science, engineering and technology onscreen.
Recognition:
EIC is producing the S.E.T. Awards, a recognition program and awards show that will reward positive and accurate
depictions and promotion of science, engineering and technology in film, television, documentary and other entertainment media.
Implementation
Advisory Council
EIC has gathered a group of science, engineering and technology professionals, specialists
in the entertainment and media industries, and education experts to serve as the S.E.T. Advisory Council. The council will
help conceive strategies to elevate the importance of science, engineering and technology using their unique and complementary
areas of expertise.
For more information on the Advisory Council,
click here.
Partnership with Boeing
EIC formed a partnership with The Boeing Company in the spring of 2009 to
launch a multi-year program that would elevate the importance of science, engineering and technology in the national entertainment media space.
For more information on the partnership with Boeing,
click here.
Business and Industry STEM Education Coalition
EIC joined forces with the companies and organizations committed to raising
awareness about science, engineering, technology and math as part of the Business and Industry STEM Education Coalition.
As an expert in communicating issues to the entertainment industry, EIC is currently working with representatives from these
companies and organizations to create a comprehensive communication plan to spread awareness to the entertainment industry about
S.E.T. professionals and careers.
For more information on the Coalition,
click here.
Real Stories
The intent of “Real Stories” is to highlight the beginnings of a select group
of individuals’ careers and utilize their stories to inspire motivation and display their commitment towards the engineering fields.
Publics are able to relate to individuals with similar obstacles and real life stories. Real Stories are published in Spotlight
On newsletters, sent to the entertainment industry and creative community to inspire the inclusion of diverse, accurate and
exciting depictions of science, engineering and technology professionals in film, TV, radio and all forms of entertainment media.
Read the Real Stories in the Spotlight On: Engineering publications:
Volume I, Issue I
Volume I, Issue II
Volume I, Issue III
Volume I, Issue II
Volume I, Issue III
First Draft
First Draft for the Ready on the S.E.T. and…Action! Intitiative is a service that
links entertainment industry professional to science, engineering and technology experts during the development and production of
entertainment content. The S.E.T. program’s First Draft service is still in development, but so far over a dozen Boeing engineers
have been trained to provide advice and suggestions to creative community members interested in engineering.
For more information on First Draft services,
click here.
Spotlight On
Spotlight On…, newsletters feature interesting facts, Real Stories, and depiction
suggestions for the creative community. Designed to introduce members of the entertainment industry to little-known and exciting
information about science, engineering and technology, Spotlight On… publications will lead to greater inclusion of S.E.T. professionals
and careers in entertainment productions.
For unique engineering facts, creative application suggestions, and more, view our latest
Spotlight On... Engineering publications:
Volume I, Issue I
Volume I, Issue II
Volume I, Issue III
Volume I, Issue I
Volume I, Issue II
Volume I, Issue III
S.E.T. Awards
The S.E.T. Awards are presented to movies, TV series, radio and television news
programs, print and online journalism for accurate and impactful entertainment portraying and promoting the fields of science,
engineering, technology and math. EIC will partner with The Boeing Company to produce the first ever S.E.T. Awards Show this
coming year. For more information on the S.E.T. Awards and the Call for Submission process, click on the logo below:
Generation Next: Engineering Cinema
The Generation Next: Engineering Cinema program arranges the collaboration of
film and engineering students from universities across the country to combine their talents and knowledge to create short films
focused on engineering. Featuring accurate, engaging and interesting characters that are engineers or storylines that involve
engineering, the winning film will be shown on The Futures Channel and will encourage future collaboration between the engineers
and filmmakers of the "Next Generation."
To become involved as a contest judge or mentor,
click here to contact Larry
Deutchman, EIC’s Executive Vice President for Marketing and Industry Relations.
